Our Commitment to Indigenous Excellence
XFM Commitment to
Indigenous Excellence
XFM is proudly a majority Indigenous owned and operated company and a Supply Nation registered business. We’re deeply committed to Indigenous excellence with a focus on fostering long-term, meaningful career pathways for Indigenous employees. We aim to make a positive impact on Indigenous communities by providing training, development, and career progression for Indigenous youth and workers.
Long term career opportunities for Indigenous youth
Training and growth from entry to leadership
Promoting cultural awareness and respect
Supporting Sister Kate’s Home Kids Aboriginal Corporation
Partnering with clients to boost Indigenous engagement
Indigenous livery — culture on the road
Capability
Statement
Delivering nationally, and committed to creating meaningful career pathways for Indigenous Australians. Download our Capability Statement to see how we operate and why some of Australia’s most recognisable brands trust us to deliver.
Supply Nation Registered
As a Supply Nation registered company, we’re a part of Australia’s largest database of verified Indigenous businesses strengthening our connection to other Indigenous owned businesses and communities for employment. Our respectful workplace promotes cultural awareness, with a goal to employ Indigenous personnel wherever possible across all areas of the business.
XFM Indigenous Livery
The design featured on the XFM livery is inspired by the Yakaan – the Noongar word for sea turtle. Sea turtles are rarely seen along the Perth coastline but are more commonly found further north in Yamaji country and throughout the Kimberley region. For many coastal Indigenous communities, the sea turtle holds cultural and nutritional significance.
Kevin’s artwork captures the movement of these majestic creatures through flowing waterways and vibrant colours, symbolising the connection between land, sea, and people. The design is not just a tribute to nature but a celebration of Indigenous storytelling and place.
About the
Artist
Kevin Bynder is a proud Noongar-Yamatji artist from Perth whose vibrant artworks celebrate Indigenous identity, culture, and Country. Since beginning his career at 23, Kevin has gained national and international recognition, collaborating with major sporting teams and working across remote communities.
Now based in Osborne Park, Western Australia, he continues to create expressive pieces while sharing his cultural knowledge through education and community engagement.
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